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2025 / 09 / 18
Visteon and FUTURUS Establish Global Strategic Partnership to Commercialize Next-Generation HUD Technology in International Markets
Source:Futurus

BEIJING, China — September 18, 2025 — Visteon (NASDAQ: VC), a global leader in automotive cockpit electronics and connected vehicle solutions, and FUTURUS (Beijing) Technology Co., Ltd., a leading Chinese company in HUD and AR technologies, formally signed a partnership agreement at Visteon's global headquarters in Van Buren Township, Michigan, USA. The two companies will work together to develop and deliver advanced HUD systems for automakers worldwide.

 

 

The collaboration focuses on next-generation a AR-HUD, W-HUD and P-HUD. These display technologies seamlessly project real-time driving data and advanced driver assistance system (ADAS) alerts into the driver's field of view and onto the road ahead. By combining Visteon's leading R&D and manufacturing capabilities in automotive cockpit electronics with FUTURUS's expertise in optical innovation, panoramic AR, and computing technology, the two companies aim to further elevate and redefine the smart cockpit experience.

FUTURUS views this partnership as a significant strategic milestone. As a global leader in automotive innovation, Visteon operates business centers, innovation centers, and manufacturing facilities across 18 countries, with a business network spanning major automotive markets worldwide.

 

 

The coming together of these two industry leaders serves a dual purpose: on one hand, it drives the rapid commercialization of FUTURUS's technologies, products, and patents in global markets—marking a critical step in the company's international expansion and accelerating the adoption of Chinese innovation by global automakers. On the other hand, it enables Visteon to broaden its HUD and AR product portfolio on a global scale and unlock new avenues for business growth, delivering a genuinely mutually beneficial outcome.

This partnership also represents an important milestone for leading Chinese technology companies demonstrating their commitment to long-term vision, uncompromising quality, and technological innovation.

 

About Visteon

Visteon is driving the future of mobility through innovative technology solutions that enable software-defined and electrified vehicles. The company's cutting-edge product portfolio encompasses digital cockpit innovations, advanced display technologies, AI-enhanced software solutions, and integrated electric vehicle architecture solutions. Leveraging its expertise across passenger vehicles, commercial vehicles, and two-wheelers, Visteon partners with global automakers to deliver safer, cleaner, and more connected driving experiences. Headquartered in Van Buren Township, Michigan, USA, Visteon operates in 18 countries with global innovation centers and manufacturing facilities. In 2024, the company reported approximately $3.87 billion in sales and $6.1 billion in new business awards. For more information, visit www.visteon.com.

 

About FUTURUS (Beijing) Technology Co., Ltd.

FUTURUS is an industry-leading Chinese HUD supplier with globally competitive full-windshield AR, MR, and XR display technologies, holding a dominant market position by virtue of its superior product performance and quality. The company has shipped over one million units and plays a pivotal role in China's booming new energy vehicle (NEV) sector.

As a global technology pioneer in AR spatial display, spatial computing, and AI-enhanced spatial interaction, FUTURUS has signed long-term contracts totaling several billion RMB (2023–2025) with leading automakers including Li Auto, NIO, ZEEKR, LYNK & CO, and the ultra-luxury brand McLaren. FUTURUS is backed by a prestigious roster of investors, including SoftBank China, Cathay Capital, Matrix Partners China, CCB International (the investment arm of China Construction Bank), and CICC Capital, among other top-tier global and Chinese investment institutions.